College Muscle Movers, a dynamic and student-driven moving company, traces its origins back to a fateful summer between Jerad Poling’s Junior and Senior year at the University of St. Thomas. During this break, Jerad was called upon to assist family friends with their move, an experience that would set the stage for an innovative and thriving business venture. Eager to lend a hand, Jerad and his friends decided to spend the rest of their summer helping others in the Eau Claire area relocate to their new homes. It was during these selfless acts of service that the idea for College Muscle Movers was born.

Jerad quickly recognized a unique opportunity in this endeavor, one that offered multiple wins for all parties involved. College students looking to earn money while staying active and working with their peers found the perfect match in the moving industry—a win for them. On the flip side, customers seeking reliable and efficient movers discovered a solution in energetic, able-bodied college students, eliminating the hassles associated with hiring less capable assistance—a win for them. Furthermore, the timing couldn’t have been better, as the demand for moving services in the Midwest peaked during the summer when college students had the most availability—a win for the business. It was from this realization that the name “College Muscle Movers” emerged, encapsulating the essence of the enterprise.