Jason, the owner of True Move moving service, initiated the venture as a weekend endeavor but gradually cultivated it into a thriving business. He meticulously constructed True Move from scratch, employing strategic planning and tireless effort.

Initially, Jason relied on localized advertising tactics to promote his service. He adopted a practical approach, often renting trucks in close proximity to the job, occasionally resorting to multiple truck rentals in a single day. This pragmatic approach enabled him to efficiently meet the demands of his burgeoning clientele while laying a solid foundation for the growth of True Move.